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Hi. I'm Shawn.

Some people call me Boeckman.

I am a leader and hands-on creative director with breadth and depth of experience in digital, product and experience design, marketing, video and communications.

From creative direction to brand strategy, my experience has given me the chance to work with interesting and talented people across small and medium agencies, broadcast television and academia, as well as internal and external design, development, marketing and sales teams.

     
       
      
       
         

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Words that come to mind to describe Shawn – creator, innovator, passionate, energetic and talented. Creativity comes naturally for him but what’s also impressive is the meaning behind all of his work.

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Shawn's biggest assets are focused creativity but with an insistence on excellence. He's a creator; "maker of things"; innovator. If you are looking for someone to lead you in a new creative direction, then Shawn is your guy.

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Shawn is the kind of guy where you show him something you've created expecting an easy compliment, where instead what you get is detailed and balanced constructive criticism.

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A hands-on leader, Shawn’s vision and influence are also often recognized in the work product of others. His impact to the global perception of Lumi will be lasting.

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Shawn has a good mixture of creative thought & design, business sense, and awareness of urgency.

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Shawn created amazing on-screen/broadcast graphics for numerous projects for Endemol worldwide, and no matter what, I could always rely on amazing results and a brilliant personable service.

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His guidance was invaluable to me during my formative years as an instructor of interactive media.

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Shawn is that rare type of leader that cares about results AND people. He provides direction but also approaches every interaction with an open mind and a willingness to collaborate.

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Shawn cares deeply about the success of his employees, clients, and peers. He always maintains a great sense of humor and a positive outlook. Shawn stands out as a genuine leader in a sea of bureaucrats and careerists.

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You may find yourself annoyed until you realize that he's absolutely right. By the time you're done, you've got something that isn't just pretty good, it's amazing.

*Testimonials pulled from LinkedIn Profile

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1. Communicating solutions in a unique and meaningful way, resulting in an ‘a-ha’ moment for the viewer.

2. Making things – whether leading a team or rolling up my sleeves to make videos, build new products, create print and digital content, advertising, and interactive experiences.

3. Developing thoughtful and innovative approaches to challenge standardized (i.e. boring) thinking.

All work and no play…

I’m also a founding board member of Vesper Atelier, coach youth basketball, volunteer with Technovation[MN], husband, father, fisherman and dabbler in games, interactive experiences and gadgets.  

If you have a story to tell or design problem to solve and you think you could use my help, drop me a line.

 
 
 
 
 
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